
AI Personas
Named agents that never improvise
A voice and a style matched to the customer in front of them, with words you approved in advance.
A named agent for every segment, with words you approved in advance
Personas matched to the customer
Persona · segment
Region
Taylor · early-stage
Texas
Nubia · late-stage
New York
Sergio · aged balances
Florida
Assigned per segment
Approved words only
Taylor, Nubia and Sergio bring their own voice and style to each segment.
Guardrails no persona can talk around
Verification first, no balance before identity, and red flags routed in real time.
Every call QA-scored
Call stage
Fail rate
Greeting
1%
Verification
2%
Payment options
14% · line 3
100% of calls scored
Script line flagged
Every persona runs the same script, so a spike at one stage points to the exact line to fix.
Eight ways a persona earns your trust
Named, differentiated personas
Distinct voice, pace and firmness matched to each segment.
Multilingual with mid-call switching
English, Spanish and Portuguese, switching mid-conversation.
Non-bypassable guardrails
Verification first and no balance disclosure before identity.
Red-flag detection
Lawsuits, threats, bankruptcy and hardship routed in real time.
Warm transfer with context
Handoff to a human with the AI summary attached.
Persona A/B testing
Personas run head to head. The winner gets promoted.
Governed change
Versioning, approval, rollback and a kill switch per persona.
QA on every call
Scored against Domu’s scorecard or yours, from day one. No sampling.
A guardrail engine the persona cannot talk around
IVR, scripted bots and generic voice AI
A decision tree, or a generic assistant improvising in a prompt, reviewed on a sample.
Model
One script
Decision tree or a generic assistant
Compliance
In the prompt
Drifts over time
QA
Sampled
A small share of calls reviewed
Domu AI Personas
Named personas per segment on a guardrail engine outside the persona, scored on every call.
Model
Per segment
Named personas with a distinct style
Compliance
Engine-level
Rules cannot be talked around
QA
Every call
Scored from day one
Tested like a product and measured like one
92%+
conversations completed without a human
100 %
of calls QA scored
+17%
collections lift from a matched persona
The rest of the platform




We’re building the next generation of engagement technology: intelligent, automated and compliant. Our mission is to empower financial institutions to orchestrate every stage of the servicing lifecycle with dignity and unprecedented efficiency.
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